
Region guide
East coast beaches, coffee culture, BTS spots
About Gangneung
Korea's east coast gateway, Gyeongpo Beach, Anmok's coffee street, and the bus stop immortalized by BTS. The 2018 Winter Olympics left a lasting mark.
Curated routes
On screen
K-drama, K-pop MV, and KTO campaigns filmed here.

Leenalchi x Ambiguous Dance Company
The Gangneung episode takes viewers from the highland cabbage fields of Anbandegi at 1,100 m elevation down to the East Sea coastline, capturing the dramatic terrain of Gangwon-do. The dancers perform against sweeping ocean panoramas, inside Korea's closest-to-the-sea train station, and at the BTS Bus Stop that became a global pilgrimage site for ARMY fans. Released in October 2020, this episode highlights the region that hosted the 2018 PyeongChang Winter Olympics and has long been Korea's premier east coast escape.

JAY B
GOT7 member JAY B reimagines the folk song Nilliria as a surf-themed hip-hop track for this September 2021 episode. The video captures Korea's east coast surf culture, with wetsuit-clad riders carving waves at Surfyy Beach in Yangyang and the sunset glow over Gangmun Beach's sotdae-pole bridge in Gangneung. The episode helped popularize the Gangwon coast as a year-round surfing destination among international viewers, contributing to the region's growing reputation as Korea's answer to Bali or Byron Bay.
Places